Client
HubFiiiT
Sector
Wellness Brand
Service
Branding, Website, Graphic Design & Marketing
Location
UK
Year
2024
A wellness brand built to move people and business forward.
1
Established a clear and professional brand identity
2
Positioned HubFiiiT as a credible corporate wellness provider
3
Created a scalable brand system across digital, events, and merchandise
4
Built a strong foundation to support ongoing growth and marketing
HubFiiiT is a workplace wellness company founded in 2021 with a mission to help businesses improve employee wellbeing, reduce absenteeism, and increase productivity. As a new brand entering a competitive wellbeing market, they needed a bold identity and clear positioning to stand out and connect with decision-makers. They partnered with PulseFit Marketing to define their brand, build their presence, and support their growth long-term.
HubFiiiT was a new business entering a crowded and fast-growing wellbeing space. They lacked a defined identity, clear positioning, and cohesive visual system. Without a strong brand foundation, it was difficult to build credibility, attract corporate clients, and communicate the value of their offering. To grow, they needed a brand that felt credible, modern, and built for scale.
How we solved it.
We started with a brand positioning workshop to define their audience, message, and strategic foundation. From there, we developed a bold identity inspired by movement and flow, using strong typography and a high-contrast black and yellow palette to create instant recognition and authority. We extended the brand across every touchpoint — including logo design, marketing assets, merchandise, and trade show materials — ensuring consistency and professionalism. Alongside the brand, we delivered a new website and ongoing monthly consultancy, supporting their marketing, social media, and campaigns as the business grew.
Deliverables
- ✓Brand Strategy Workshop
- ✓Logo & Identity System
- ✓Brand Assets & Marketing Materials
- ✓Trade Show Branding & Promotional Items
- ✓Website Design & Development
- ✓Social Media & Email Campaign Support
- ✓Ongoing Brand Consultancy & Design Support
