Wellness Brand
HubFiiiT
A wellness brand built to move people and business forward.
HubFiiiT is a workplace wellness company founded in 2021. It needed a bold identity and clear positioning to stand out and connect with business decision-makers. PulseFit helped define the brand, build its presence and support its growth over time.
The starting point
The challenge.
HubFiiiT was entering a crowded wellbeing market without a defined identity or cohesive visual system. The brand needed to communicate the value of its offering clearly and build credibility with corporate clients.
Inside the project
One brand. From the workplace to the everyday.
Start with the decision-maker.
Positioning had to speak to businesses buying workplace wellbeing. The workshop established the audience, message and strategic foundation before the visual identity took shape.
Make movement recognisable.
Flowing graphics, strong typography and a black-and-yellow palette gave HubFiiiT a consistent visual language. That system carries across its website, social content and printed materials.
Build beyond the launch.
Trade show materials, merchandise and ongoing design support made the identity useful in the places the business actually operates. Monthly consultancy connected the brand to its continuing marketing.
The work.
06 selected applications
The scope
What we delivered.
- Brand Strategy Workshop
- Logo & Identity System
- Brand Assets & Marketing Materials
- Trade Show Branding & Promotional Items
- Website Design & Development
- Social Media & Email Campaign Support
- Ongoing Brand Consultancy & Design Support
What the project established
- Established a clear and professional brand identity
- Positioned HubFiiiT as a credible corporate wellness provider
- Created a consistent brand system across digital, events and merchandise
- Built a foundation for ongoing marketing
Your next chapter