Authentic content that moved product off shelves.
Client
Arc-X Music Boost
Sector
Fitness Tech
Service
UGC
Location
UK
Year
2025
4.2x
ROAS on UGC ads
180%
Engagement rate increase
50+
UGC assets delivered
3 wks
Campaign turnaround
The Brief
Arc-X Music Boost had a brilliant product at the intersection of fitness and music tech — but needed authentic, scroll-stopping content to cut through a crowded digital market.
The Challenge
Fitness tech products live or die on social proof. Polished ads weren't converting. Arc-X needed real people, real workouts, and real reactions to build trust and drive purchase decisions.
Our Approach
How we solved it.
We produced a full UGC campaign — recruiting fitness creators, scripting authentic content, and delivering a library of short-form video assets optimised for social advertising and organic reach.
Deliverables
- UGC Strategy
- Creator Recruitment & Briefing
- Content Production (50+ assets)
- Ad Creative Optimisation
- Performance Reporting
"The UGC content PulseFit produced outperformed everything we'd tried before. Real people, real results — that's what our audience responds to."
