03 / WebsitesPulseFit services
A clearer path from interest to enquiry.
Websites for fitness and wellbeing businesses, with clear services, thoughtful mobile layouts and an obvious next step. Strategy, copy, design and development working together.
HubFiiiTBranding, Website, Graphic Design & Marketing
View project ↗The purpose
A good website helps people understand your offer, find the evidence they need and take the next step. We plan that journey before designing the pages, then bring your identity, content and booking or enquiry flow together.
What the work can include
Scope agreed around you
A clear scope.
Useful outputs.
These are the building blocks of our websites work. Your proposal sets out the specific deliverables, review stages and handover for your project.
Custom Design
Every page designed from scratch for your brand — no templates, no recycled layouts. Mobile-first by default, with desktop as a considered evolution.
SEO Foundation
Keyword research, on-page optimisation, meta titles and descriptions, structured data markup, XML sitemap, and Google Search Console setup. The technical groundwork search engines need, in place from day one.
Conversion Copywriting
Headlines, service descriptions and calls to action written around your audience, your offer and the decisions visitors need to make.
Speed Optimisation
Image optimisation, considered loading behaviour and efficient code, with performance checks before launch.
Analytics Setup
Analytics and key enquiry or booking events, configured around the agreed goals and your consent requirements.
Member Journey Design
Carefully considered page flows that guide visitors from "I'm curious" to "I'm ready to book" — without friction, confusion, or dead ends.
CMS & Maintenance
Built on a content management system you can update yourself — add classes, update prices, publish blog posts without touching code.
How it comes together
Clear decisions at every stage.
We agree the brief first, review the work together and make each next step clear.
Our approachDiscovery & Audit
We review your existing site (if any), audit your competitors, research your target keywords, and map the ideal member journey before any design begins.
Content & Structure
Sitemap, page structure, and content plan agreed first — so the design always serves the content strategy, not the other way around.
Design
Mobile-first wireframes, then full visual designs. Two rounds of feedback built into the process. You see and approve designs before we write a line of code.
Build & SEO
Clean, performant development with SEO implementation throughout — not bolted on at the end. Speed, accessibility, and structured data built in from the start.
Testing & Launch
Comprehensive QA across devices and browsers, analytics verification, and a smooth launch — including redirects from any old URLs and Google Search Console verification.
The work in practice
All projects
A few practical questions
Before we begin.
If your question is specific to your business, we can talk it through.
What platform do you build on?
We build on the platform that best fits your business — typically Webflow, WordPress, or Framer depending on your content management needs, budget, and technical capability. We'll recommend the right fit for you during discovery.
Do you write the copy or do I need to provide it?
Copywriting is part of our website offer. We use your knowledge of the business to explain your services clearly, and agree which pages and content are included in the project scope.
How long does a website project take?
A 5–8 page site typically takes 4–6 weeks from kickoff to launch. Larger builds take 8–12 weeks. Timeline depends on content availability and feedback turnaround.
Will my website rank on Google?
We build the foundations: useful page content, technical SEO, metadata, structured data and performance checks. Search rankings also depend on competition, site history and ongoing content; no particular ranking is guaranteed.
What happens after launch?
All websites include a 30-day post-launch support period. We also offer ongoing SEO retainers for clients who want continued growth support.
Your next chapter
Let’s work out what comes next.
Share your business, the challenge and any timing or budget you have in mind. We’ll come back with the next step.
Start a conversation